Tech Glossary

What is UX design?

UX design is a design methodology that focuses on the user experience of a digital product. It's about creating products that are easy and intuitive to use, while meeting users' needs and expectations. UX designers work on everything from websites and apps to digital tools and services. They develop and improve the user experience by doing research, creating prototypes and testing different design solutions. An important part of UX design is to develop a good structure and navigation for a digital product. It is about thinking through how users should be able to find what they are looking for in a simple and intuitive way. UX designers often work alongside diverse teams with diverse backgrounds, such as web developers, graphic designers, and marketers. Together, they work to create products that are easy and intuitive to use, while meeting users' needs and expectations. There are many different tools and methods that UX designers use. Some of the most common are user surveys, user flow mapping, prototyping and A/B testing. UX design is a relatively new methodology, but it has become increasingly common in recent years. This is partly because more and more companies are realizing the importance of creating digital products that are

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